Network Marketing Reports #5
I hope that you are learning something from the previous sessions. Please go back and review all the previous sessions. I have tried to make it as simple as possible and yet provide you with the information and strategies to improve your Network marketing business.
In this session I will show you why some of the things you have been taught about the Network Marketing business may no longer work. They go against the System Solution Factor and you’ll have problem growing your business. Let us look at a few examples and you’ll understand what I mean.
I remembered years ago when I was involved with my previous Network Marketing company I used to carry a bag containing some demonstration products. I will visit my prospects house and show them the product demos. Hey, it was great training but it really goes against the system solution factor. What do
you think my prospects will be thinking? Ahem… you expect me to do the same thing. Visit my friends’ house with a demo bag and do what you are doing?
I believe you are beginning to see what I am trying to tell you. The first impression is very important. If the
prospect thinks that it is going to be difficult to do the business…will he be open to the business? The business must appear easy so that your prospects will say, “If he can do it, I can do that too”.
I remembered years ago in my first Network Marketing company, I was told by my upline to make a prospect list of say 100 names. This is good practice but there are 2 main problems here.
1. The people that you listed on the list are normally people whom you know and are close to you. I am not sure if you realized it yet but the people closest to you are the most difficult to convince. They know you too well. They know that you have failed before and have joined a few Network marketing companies before. Most of them may ridicule you. I know that some of them will say this…You go ahead first and prove it to me. Come back when you have success!
2. When you run out of names on the list, what is next? Most distributors will say that they have run out of
prospects and that it is not easy to do the business. They are not used to approaching the cold market and will just remain as product user or quit the business.
The above approach of making a prospect or name list is still good. But we should also look at other venues…How would you like to learn how to approach the millions of prospects out there? You will never run out of prospects and it is rejection free. We will look at this in later session.
These are two good examples of things that most network marketers do that go against the system solution factors. These are the old ways of doing things and may no longer be productive. I am sure you can think of other things that may be counter productive and go against the system solution factor.
If we wish to remain competitive we have to change the way we do business. Without change we will be like the dinosaurs that became extinct because they cannot adapt to changes.
As Anthony Robbins quoted, “The definition of INSANITY is doing the same thing over and over again, but expecting a different result”.
Always think how you can improve and make things work out better. You need to be creative to excel.
That is all for this session. I believe this is an important session and most network marketers are doing the
business the old ways. Hey, I agree that certain basic fundamentals remain the same such as building good
relationships.
“One’s philosophy is not best expressed in words; it is expressed in the choices one makes. In the long run, we shape our lives and we shape ourselves. The process never ends until we die. And, the choices we make are ultimately our own responsibility.”
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